Job Ballard Design » K-Rep request an M-Pesa ad and we go crazy

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K-Rep request an M-Pesa ad and we go crazy


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3 November 2009 | One Comment

mpesa

Its not often we get asked to go wild on anything by our clients and it is even less often that K-Rep request something off the wall so when they called and asked us to go crazy, we obliged.

The brief is actually very simple. K-Rep Bank were launching Safaricom’s the M-Pesa product at all their branches, we were to communicate this to the public on an A2 poster. As you can see below we went to town on this one.

Net result? They went for the quieter options we provided. We think they should have gone with this… You?

krep-mpesa-1

One Comment »

  • Tony Tet said:

    Hi,

    I stumbled onto your site while looking for some branding information from Kenya (thank google) and I must say I appreciate your work and also ideas and thoughts on design.

    With that out the way, I must say I think this design was pretty good (not so wild on the artwork colour choice though) but why don’t you post what the client chose and we can see where they erred in their choice

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